The Three Pillars of Affiliate Tracking
- 🍪 Cookie-based tracking — browser cookies identify which publisher sent the user
- 🆔 Sub_id parameter — unique publisher identifier embedded in every link
- 📡 Server-to-server postback — real-time sale notification from the network to the publisher
Cookie-Based Tracking
When a user clicks your affiliate link, the affiliate network (Cuelinks) sets a tracking cookie in their browser. This cookie contains your publisher ID and an expiry time (typically 30 days). If the user buys during this window, the network reads the cookie and credits the commission to you.
Sub_ID Tracking
The sub_id parameter adds another layer of attribution. Your publisher UUID is appended to every link as ?subid={your-uuid}. When a postback is fired, the network includes this sub_id in the notification so LootBazaar knows exactly which publisher earned the commission.
Server-to-Server Postback
The most reliable tracking method. When a sale is confirmed, the affiliate network sends an HTTP request directly to LootBazaar's server (not the user's browser). This cannot be blocked by ad blockers or cookie restrictions, making it the gold standard for affiliate tracking.
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